FG

Division 05 · Out-of-home & digital media

Advertising & Promotion

A modern outdoor and digital media operator — owning and operating digital LED inventory, planning campaigns and delivering integrated brand promotion across Ethiopia's primary corridors.

Advertising & Promotion

Services

What this division does.

A focused set of offerings, operated by a dedicated team.

Campaigns

Campaign management end to end.

Strategy, creative coordination, media planning, scheduling and reporting — handled by a single team accountable for the result, not just the booking.

  • Campaign strategy
  • Creative coordination
  • Media planning & buying
  • Performance reporting

Inventory

Digital screens & outdoor inventory.

A growing network of digital LED screens in high-visibility urban locations, plus access to traditional outdoor formats nationally.

Promotion

Beyond media.

Product promotion, event activation and brand campaigns — executed with the same operating standards as our media business.

FAQ

Frequently asked questions.

What is the minimum campaign length?+

Standard digital placements start at one week; longer commitments unlock improved unit pricing.

Do you handle creative?+

We coordinate creative directly or with a client's existing agency, and we maintain in-house creative for promotion.

Can I see audience reporting?+

Yes — location-level performance and impression reporting is included as standard for digital inventory.

Other Divisions

Continue exploring the group.

Contact

Ready to Work With FG Business Group?

Whether you are entering Ethiopia, scaling operations, or sourcing a long-term partner — our teams are ready to talk.